Who is Iatta Niura?

Hi! I'm Giorgia , fashion designer and creator of Iatta Niura Shop .

In this section, I'd like to tell you a little about myself, my creativity, and how my boundless passion for drawing, fashion objects, and the world of nerdy things was born.

I attribute an important role to my dear grandmother ( grandmother Maria ) in fact she was my muse because I grew up watching her make unique and special clothes for me and my other grandchildren with her Singer 1920 , from a seemingly anonymous piece of fabric.

It goes without saying that my childhood played a role in my choices, and finally, at university, I decided that my passion had to become more.

I therefore chose the Academy of Fine Arts in Catania for my university studies, where I attended and subsequently graduated in Fashion Design . My thesis focused on the graphic design of a Sicilian-style fabric, which I then used to create a capsule collection . To enhance my technical skills, I also took a course in tailoring and pattern making.

Having read this far, you will have understood that before arriving at my project, Iatta Niura , I studied and experimented a lot, moving from specialization in fabric design to the design of unique and personalized graphics ; all peculiar characteristics of the creations you will find in my shop.

But now I want to tell you about how I chose the name Iatta Niura :

it is a perfect mix between Sicilian origins to which I am deeply attached ( Sic. dial. black cat ) and spiritual belonging to a mystical and magical world, like that black cat that in the past was the faithful and mysterious familiar of a witch.

Added to this is my love for all animals, especially cats (Iatta = cat), with whom I feel a deeper connection, a bond that transcends, like an invisible thread that ties my soul to theirs and allows me to understand them deeply. This has led me to commit myself daily to feline volunteering , supporting the well-being of my feline colony in their daily lives (if you're interested, visit my Instagram page where you'll find a featured story dedicated to them).

Growing up, my window on the world became the nerd universe , in fact since I was little my world was mainly made up of: video games, films, TV series, anime

To date, one of my great passions is collecting things like action figures , Pokémon cards, pins, tarot cards, or gadgets that recall fantasy universes. I cannot fail to mention my passion for participating in comic book fairs and fan conventions , and I hope to soon be able to realize my dream of visiting the sets of my favorite films or TV series, as well as theme parks.

We Nerds are like this, we want to live on bread and objects that remind us of the eternal child within us.

So Iatta Niura and the creations you will find in my shop are the perfect combination of all the things I have told you and much more and I am happy to be able to share them with you